About Us

Minocqua and Wausau's Top-Rated Electrical Contractor and Supplier

Proudly serving Central Wisconsin and the Northwoods for over 50 Years!

At Wausau Store, we pride ourselves on being the leading provider of comprehensive electrical services in Central Wisconsin and the Northwoods. With a legacy spanning over four decades, we have built a reputation for excellence, reliability, and innovation in every aspect of the electrical industry. Whether you require energy audits, lighting design, construction project management, or electrical design services, we have the expertise and resources to meet your needs efficiently and effectively.

  • 50+ Years in Business
  • Strict Quality Standards
  • We Prioritize Safety
  • Embracing the Latest Technologies and Best Practices in the Industry
  • Experienced & Knowledgeable
electrical contractor, Wausau, Minocqua, Stevens Point, Wisconsin Rapids

 Construction & Electrical Services

Services We Offer

Energy Audits, Energy Assessments

Energy Audits

Our energy audit services are designed to help businesses and homeowners optimize their energy usage, reduce costs, and minimize their environmental footprint. Our team of certified energy auditors conducts thorough assessments of your property to identify areas of energy inefficiency and recommend tailored solutions to enhance energy performance and sustainability.

Lighting Design

Lighting Design Services

Illuminate your space with precision and elegance with our expert lighting design services. From residential homes to commercial buildings, our team collaborates with clients to create customized lighting solutions that enhance aesthetics, functionality, and energy efficiency. Whether you're looking to upgrade your lighting system or design a new lighting layout, we have the creativity and technical expertise to bring your vision to life.

Project Planning & Management

Project Planning & Construction Management

Navigating the complexities of electrical systems in construction projects requires experience, expertise, and meticulous attention to detail. Our construction project management services ensure seamless coordination, timely execution, and budget adherence for projects of all sizes and scopes. From initial planning and design to installation and maintenance, we oversee every aspect of your electrical project with professionalism and proficiency.

Electrical Design

Electrical Design Services

Unlock the full potential of your electrical systems with our comprehensive design services. Our team of skilled engineers and designers specializes in creating innovative and efficient electrical solutions tailored to your specific requirements and objectives. Whether you're building a new facility or renovating an existing space, we leverage the latest technologies and industry best practices to deliver designs that maximize performance, reliability, and safety.

 Top-Rated & Trusted 

Brands We Carry

Milwaukee Tool
Keystone - Light Made Easy
Eaton - Powering Business Worldwide
Milbank - Energy At Work

 Why Choose Us

Locally Owned & Operated Electrical Supplier

Focus on Energy Trade Ally

As Wausau's only locally owned and operated electrical supplier, we take pride in our community roots. We partner with manufacturers who share our dedication to quality, ensuring that every product we offer is backed by reliability and performance.

But we're more than just electrical supplies. We're your go-to destination for tools, accessories, gloves, and ladders – everything you need to tackle your project with confidence.

Our Mission

At ETCO Electric Supply, Inc., our mission is simple yet powerful: to illuminate your path to success. Since our inception in 1972, we've been the beacon of reliability, providing Central Wisconsin and the Northwoods with top-notch electrical products at unbeatable prices.

  • Milwaukee Tool
  • Keystone Technologies
  • Eaton Corporation
  • Milbank Manufacturing
  • Siemens AG
  • And Many More!

Your Trusted Electric Supply Partner

In an industry that's constantly evolving, we've adapted and diversified our offerings to cater to the ever-changing needs of our valued customers. Whether you're a homeowner, a business owner, or an industrial leader, ETCO Electric is your trusted partner in electrifying your projects.

What Sets Us Apart

It's not just our extensive inventory or our convenient one-stop-shop experience. It's our unwavering commitment to customer service. With over 150 years of combined expertise, our knowledgeable sales team stands ready to assist you every step of the way. From the moment you walk through our doors to long after your purchase, we're here to ensure your satisfaction.

At ETCO Electric, our goal is simple: to continue exceeding expectations, one customer at a time. Whether you're a longtime partner or a newcomer, we invite you to experience the ETCO Electric Supply, Inc. difference. Let us illuminate your path to success.

electrical contractor wausau
electrical contractor minocqua

52 Years in Business

100 Available Product Lines

2 Locations in Central Wisconsin

 Contact Us

Here to Help Contractors & DIY-ers Alike

Got questions, suggestions, or concerns? We're all ears! Whether you're pondering over product specs or brainstorming your next big project, don't hesitate to reach out. Swing by our store or drop us a line anytime – seriously, no inquiry is too small.

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 Customer Testimonials

What Our Clients Say

 Same-Day & Next-Day Delivery

Our Delivery Area

Our speedy sprinter trucks are ready to roll and deliver right to your doorstep. Whether you need it pronto or can wait until tomorrow (sorry, no deliveries on weekends!), we've got you covered with same-day or next-day delivery, depending on product availability. Plus, if you're outside our local zone, don't worry—we've got the capability to ship nationally and even internationally upon request. Please give us a call if you have further questions on how we can accommodate your shipping needs!

  • Amherst
  • Aniwa
  • Antigo
  • Arpin
  • Athens
  • Auburndale
  • Babcock
  • Bancroft
  • Colby
  • Crandon
  • Deerbrook
  • Eagle River
  • Edgar
  • Fifield
  • Galloway
  • Goodrich
  • Hatley
  • Hazelhurst
  • Heafford Junction
  • Hollister
  • Kellner
  • Marshfield
  • McNaughton
  • Medford
  • Merrill
  • Milan
  • Monico
  • Mosinee
  • Nekoosa
  • Pearson
  • Phillips
  • Plover
  • Polonia
  • Prentice
  • Rhinelander
  • Rib Lake
  • Rosholt
  • Rothschild
  • Schofield
  • Sherwood
  • Spencer
  • Spirit
  • Stevens Point
  • Stratford
  • Summit Lake
  • Three Lakes
  • Tripoli
  • Wausau
  • Westboro
  • Weston
  • White Lake
  • Wisconsin Rapids
  • Wittenberg
  • Woodboro
  • Woodruff

 From Our Blog 

The Latest News